How to Increase Google AdSense Earning by Targeting Custom Channels

Most of bloggers and online writers looking for ways to make money online and Google Adsense is their best friend. There are lots of other Google Adsense alternatives to make money online but as we all know that most of us get the meat of our revenue from Google Adsense (correct me if I'm wrong).

How to increase Google Adsense earning is the main concern of all of us. Many of us are aware from the importance of searching and identifying the highest paying keywords, consistency of writing quality content, getting more traffic on a website and so on which may help to get higher click through rate and pretty good revenue per click as well.

Apart from that there are some other unique tricks and methods to maximize our Google AdSense earnings. I also try to look for ways which can help me to increase my Adsense earning.

Recently I was searching for such methods to boost up my Adsense income and I came across a new cool way to increase Google Adsense earning by targeting custom channels. I was really unaware about this method of taregeting custom channels for placement ads till date.

Well, first of all we need to understand two things custom channels and placement ad targeting to apply this tactic to maximize your Adsense earning.

What is Google Adsense Custom Channel?

I'm pretty sure that many of you are aware of custom channels and how to create it in your Adsense account. Even though, I'm going to give a basic introduction of custom channel. You can create custom channels in your Adsene account to keep track the performance of different Adsense ad units that you are using on your blog or website. Adsense Custom Channels can also be considered as labels which you can attach to one or more Adsense ad units. It helps to compare totally different ad placements on your website or blog to understand which ad unit is working better for you.

Take a look at the above video to get the perfect idea about Adsense custom channel.

Have you created custom channels for specific Adsense units? You can now target these channels to show Adwords advertisers as ad placements. So advertisers can target their ads for these ad units. It takes just few moments to transform your custom channels into targetable placements. And this simple change is going to raise your ad placements visibility to premium advertisers, and boost your Adsense income.

In Google Adwords, there is an option for advertisers to selectively target websites they know are related to their ads. Using Adwords placement tool Advertisers can dig deeper to locate the most relevant ad placements for their ads to appear on certain websites or blogs. If you have transformed custom channels into targetable ad placements then advertisers can target your website or blog specially for certain placements. It will give you additional advantage of getting more relevant ads on your website.

Along with targeting specific ad placements, this feature also allows advertisers to bid on certain ad units on your website. I think this really is one of the best ways to make your advertisers bid maximum for your placement ads to compete with each other and hence more money for you. Isn’t it cool?

1) First of all you will require to login into your Google Adsense account.

2) Go to the 'Channels' page under the 'AdSense Setup' tab, after that click on 'custom channels' under the 'AdSense for content' sub-tab.

3) Click on 'edit settings' link of specific custom channels which you want to make targetable.

4) Mark the checkbox 'Show this channel to advertisers as an ad placement' and you will see other important fields to fill out.

5) Fill out the rest of the fields along with writing proper description for your channel.

Advertisers can see external name and description of your targeted channels. Therefor make sure to provide precise information in these fields. It is best that you write marketing pitch. Inform your premium advertisers about your website, placements position of the channel(the place where the ads will be displayed on the pages of your site), ad format you are using, and why should they advertise on your blog. It will help advertisers to know your ad placements far better. In this way you are able to encourage your potential advertisers to advertise on your website or blog.

6) At last click on 'Save channel' and you are done.

Additional Tip: Before you make custom channels targetable I would suggest to implement your ad units above the fold and close to your content. This is actually the place seen on a page without scrolling down and where visitors are already engaging with your website or blog. Create a custom channel for this specific placement and make it targetable to boost up your earning.

If you still have any doubt about targeting custom channels then view below videos to have the perfect idea about how to increase Adsense earning with placement Ads.

I'm pretty sure that targeting custom channels will help you to maximize your Adsense earning.

Good Luck!!!

=============================================================

If You Like This... Please Give me a Thumbs Up Below! Just Click on the Green Oval.

Rate it 'UP'!!!

'Share it' with Twitter, Facebook, Digg....

Spread the Love!!!